Exporters tap local market
Sun.Star, Philippines
PHILIPPINE exporters are invading the local market amidst the slowing demand for the RP products abroad.
With the lucrative domestic market, local manufacturers of export-quality goods are now aggressively pursuing a larger share of the pie through a more aggressive promotion in the local arena
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In response to these developments, the Philippine Chamber of Handicraft Industries, Inc. or PCHI, a business support organization (BSO) of Philippine exporters and manufacturers of home furnishings, is now expanding its services by offering new avenues to help exporters in its marketing effort.
One venue is its export bazaar entitled “Pamasko ni Kuya Part 3″ at the Megatrade Hall 2, which is slated on September 20 to 23, 2007. The event will showcase the best products that RP offers to the world featuring handcrafted items, housewares, processed and organic food, fashion accessories, home decorations and furnishings.
The event, dubbed as one of the biggest bazaar of the year, already marks its 12th year. The past bazaars were institutionalized by the Department of Trade and Industry – Bureau of Small and Medium Enterprise Development (DTI-BSMED) and the Market Encounter Goes to Manila (Megma) Foundation.
Exporters are hoping that through participation in this event, they will be able to penetrate the vast local market and enable them to continue to sustain its operations while the foreign market is still uncertain.
This will also help them cope with its current negative position that resulted from several economic, political and financial factors among others. (Philexport News and Features)